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1965 General Foods Corporation

 

 

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Stock Code GFC02

  Certificate for 100 shares of common stock in this food conglomerate,  dated 14th May 1965. Issued to Parness & Co., with the printed signatures of Charles G Mortimer, Chairman, C W Cook, President, together with that of the company secretary.  Ornate green border with imprint of company seal. Vignette of two females holding disc with company's initials.

Certificate size is 20.5 cm high x 30.5 cm wide.

Company History

Framed Certificate Price : 55.00

Certificate Only Price : 15.00

 

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  Price 55.00


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Company History

General Foods Corporation was a company established under that name by Marjorie Merriweather Post in 1929. It was previously known as Postum Cereal Company. General Foods, formerly shorthand for the General Foods Corporation, is now a brand of Kraft Foods.

TImeline:

  • 1953 - General Foods acquired Perkins Products Company, maker of Kool-Aid.
  • 1957 - The company introduced Tang, which became available nationally two years later.
  • 1964 - General Foods introduced Maxim, the first American brand of freeze-dried coffee.
  • 1968 - General Foods makes its ill-advised purchase of the Burger Chef fast-food chain.
  • 1969 - General Foods buys Rax Restaurants.
  • 1971 - General Foods acquired the maker of Gevalia.
  • 1978 - General Foods sells Rax Restaurants to Rac.
  • 1981 - General Foods acquired Oscar Mayer & Company.
  • 1985 - General Foods was acquired by Philip Morris for $5.6 billion, the largest non-oil acquisition ever; four years later (1989), after the even larger acquisition of Kraft Foods, Philip Morris combines the two into a company called Kraft General Foods.
  • 1995 - Kraft General Foods became Kraft Foods, and General Foods became a brand.

 

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